To deliver a multi-sensorial experience within an exhibition stand that had a point of difference.
The stand needed to showcase Ozurdex (a drug to help people with degenerative eye loss conditions) and so we needed to create a stand that not only did this but that would immersive those on it into environments that people would experience every day, such as their home and living room, as well as spaces for Allergan sales team to hold meetings on the stand.
In addition to the design and build of the exhibition stand, we also created a number of digital solutions that were seamlessly integrated into the experience of the person on the stand.